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Director Innovation Lab, Emerging Marketing Solutions

REQ-10055135
7月 11, 2025
USA

摘要

#LI-Hybrid
Novartis has an incredible opportunity for a talented individual to join our team as a Director, Innovation Lab – Emerging Marketing Solutions (EMS) The Director, Innovation Lab –Emerging Marketing Solutions (EMS) sits within the US Innovation Lab (iLab), part of the Marketing Technology Product Management team. In this role, you will join a highly innovative and intrapreneurial group with a focus on accelerating emerging marketing solutions Use Cases in the US. With a deep expertise in marketing tech, including AI, you will help shape our EMS strategy and lead the experimentation of innovative AI-driven and emerging tech products and services aligned to Novartis US Objectives. We think differently here; we are constantly thinking about tomorrow, and we are designing the future—today.
This position is based is East Hanover, NJ and will not have the ability to be located remotely. Please note that this role would not provide relocation and only local candidates will be considered. The expectation of working hours and travel (domestic and/or international) will be defined by the hiring manager. This position will require up to 25% travel.

About the Role

Key Responsibilities:

Planning & Coordination

  • Own Product/Program Management of emerging marketing solutions pursuits, including agentic marketing and content flows and customer-centric, customer-focused solutions, employing the Evidence-based, Data-driven Innovation Model and Innovation Framework to inform use case decision-making, prioritize efforts, and execute the product roadmap via Agile methodology, including resource planning, funding, and use case prioritization
  • Manage the execution of emerging marketing POCs/MVPs utilizing your knowledge of agentic framework and emerging tech, identifying, analyzing, and mitigating risks and dependencies and collaborating with leaders across the enterprise to establish plans, product roadmaps, and approaches aligned to IMUS strategy and objectives to deliver results
  • Oversee the lifecycle of POCs/MVPs, from discovery, to development, to launch, to scale, validating or invalidating hypotheses and iterating to achieve business objectives
  • Be the iLab resident expert and a recognized expert in new and emerging marketing technologies, including agentic framework and its application to marketing solutioning, and provide thought leadership and iLab POV, accelerating capabilities and associate proficiency

Leadership & Execution

  • Lead multi-functional, multi-disciplinary teams of functional experts and external partners to co-develop and experiment potential solutions rooted in evidence-based hypotheses testing, using validated instruments, and data-driven analysis and ROI projections
  • Establish clear business case, KPIs, scope, estimate, resources, staffing, roles, and responsibilities and communicate vision to gain buy-in and inspire the team to relentlessly pursue objectives

Monitoring & Reporting:

  • Maintain program/ project program governance (Steering Committees, monthly business updates, monthly financial reporting, etc.)
  •  Ensure team reporting consistency across multiple SharePoint and MS Teams sites ensuring documents are catalogued, easy to find, and up to date.  And ensure accurate minutes of meetings including key decisions, next steps, accountabilities, and timelines are timely published and maintained.
  • Ensure project / program insights, policies, playbooks, user handbooks are published and shared to contribute to continuous improvement and establishment of Innovation Lab templates that will accelerate experimentation and enable brand partners and other stakeholders to incorporate appropriate key learnings into brand strategy and tactics

Essential Requirements:

  • Bachelor's degree in Computer Science, Business Management, Marketing Technology, Information Technology, Data Science or a related field
  • Experience working with commercial teams creating solutions with GenAI and emerging technology 
  • Minimum of 10 years of Innovation Management, including with Big Tech, with a focus on measurable commercial application
  • Minimum 8 years of Product Management, Strategy, MarTech, Innovation, or consulting role
  • Deep demonstrated passion for innovation with intrapreneurial behaviors such as strategic thinking and problem-solving to drive change management necessary for enabling high impact solutions
  • Successful track record in driving disruptive thinking, leading ideation, and meeting business objectives
  • Experience leading multiple product development cycles from concept to scale 
  • Demonstrated experience engaging and influencing senior executives
  • Demonstrated ability to work in a fast-paced, multidisciplinary environment, with a comfort in the ambiguous, adapting quickly to changing priorities.

Desirable Requirements:

  • MBA, Master’s in related field preferred
  • Understanding of pharma industry and pharma marketing principles a plus
  • Significant experience in emerging technologies and their pharma-marketing application

Benefits and Rewards:

The pay range for this position at commencement of employment is expected to be between $185,500 and $344,500/year; however, while salary ranges are effective from 1/1/25 through 12/31/25, fluctuations in the job market may necessitate adjustments to pay ranges during this period.  Further, final pay determinations will depend on various factors, including, but not limited to geographical location, experience level, knowledge, skills and abilities. The total compensation package for this position may also include other elements, including a sign-on bonus, restricted stock units, and discretionary awards in addition to a full range of medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as vacation, sick time, and parental leave), dependent on the position offered. Details of participation in these benefit plans will be provided if an employee receives an offer of employment. If hired, employee will be in an “at-will position” and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors. 

    Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture

    Join our Novartis Network: Not the right Novartis role for you? Sign up to our talent community to stay connected and learn about suitable career opportunities as soon as they come up: https://talentnetwork.novartis.com/network

    Benefits and Rewards: Read our handbook to learn about all the ways we’ll help you thrive personally and professionally: https://www.novartis.com/careers/benefits-rewards

    US
    Universal Hierarchy Node
    USA
    New Jersey
    East Hanover
    Marketing
    Full time
    Regular
    No
    A female Novartis scientist wearing a white lab coat and glasses, smiles in front of laboratory equipment.
    REQ-10055135

    Director Innovation Lab, Emerging Marketing Solutions

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